< 1923 1925 >

1924

Nameplate: Paige Jewett
Model: 6-70 18-22
Cylinders: 6 6
Horsepower SAE: 75 50
Wheelbase: 131 112

1925 Paige

1924 Paige 6-70 De Luxe Phaeton (James Bacon collection)

The new Jewett plant was in operation when the 1924 model year began, so Paige auto production could be greatly enlarged. According to ad copy of the day, during 1923 it had been possible to build only about twenty-five Paiges each day because of the Jewett demand. In 1924 Paige capacity was one hundred vehicles each day, which permitted significant price reductions. For example, the prices of both phaetons were reduced to $1,995 from $2,450. In addition, Paige sold the 6-70 chassis for $1,500, the first time that a Paige chassis had ever been made available to buyers for use in building a custom car.

1924 Jewett models

1924 Jewett models, Saturday Evening Post Magazine, September 29, 1923

1924 Jewett

Here's Ever-Ready Comfort for Your Folks, American Magazine, 1924

The brougham featured a commodious, leather-finished touring trunk at the back, oval windows in the rear quarter panels, and a maroon body with black running gear and black fine-grain leather finish on the upper rear quarter of the body. The most obvious differences between the standard and deluxe cars were the bumpers, motometer and sidemounts. You could order steel disc wheels on any model for just $35 more. One spare tire and rim was included with the deluxe model, mounted on the left.

The Jewett remained quite popular. Paige-Detroit had sold 65,000 since its 1922 introduction. A new model was added to the lineup, a two-door, five-passenger brougham, which included a roomy trunk at the rear as standard equipment. The sales catalog extolled a very special feature of this model: "Another brougham feature of interest to the tourist is its ready adaptability for sleeping purposes. The rear seat back may easily be lifted out and arranged with the other cushions to make a comfortable bed for two. It's just the work of a few minutes to make a serviceable bed in the Brougham." The catalog even had a cutaway drawing showing two occupants asleep. Of course, travelers had to take their own bedding. This Jewett effort was certainly a harbinger of things to come, because years later Nash heavily advertised about sleeping in its cars.

One of the most famous Paige ads appeared in 1924. It had the title "The Balanced Pencil Proves the Motor's Smoothness" (Saturday Evening Post, February 2, 1924). The ad dared readers to try balancing a pencil on end right on top of the radiator cap, then speed the engine up. The pencil would not fall. Paige prided itself on its engine's quietness and smoothness.

1924_Paige_6-70_thumb 1924 6-70 Brougham_thumb
1924 6-70 Touring Car, LeMay Family Foundation Vintage Car Collection, Spanaway, Washington (Mike Thompson Photo) 1924 6-70 Brougham (AACA Library photo)
1924 Jewett 1924 Paige 1924 Paige
Don't worry, Daddy, I can get the Jewett in here nicely, Saturday Evening Post, January 9, 1924 The Balanced Pencil Proves the Motor's Smoothness, Saturday Evening Post, February 2, 1924 Rough Roads Seem Smooth with Paige, Saturday Evening Post, March 1, 1924
1924 Paige 1924 Paige 1924 Jewett 1924-12 Westinghouse_thumb
A New Creation by Paige! The 4-Door Brougham - $2175, Saturday Evening Post, May 24, 1924 Think! The Fine, Big, Powerful Paige - Now $1795!, Saturday Evening Post, June 21, 1924 Jewett's Proved Motor Gives You Lasting Power, Saturday Evening Post, August 2, 1924 Jewett is satisfied with Westinghouse Batteries, The Journal of the Society of Automotive Engineers, December, 1924

Elsewhere in 1924:

  • Vincent Bendix markets a four-wheel brake system.
  • Purolator develops an automotive oil filter.
  • Walter Chrysler of Maxwell builds a new car with his name on it.
  • Nash installs electric clocks in its dashboards.
  • Henry Ford lowers the price of his Model T to $290.00
< 1923 1925 >